Zuuro — Persona Testing Dashboard

Personas defined

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Journeys passing

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Open findings

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Days scanned

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First-time Browser

Desktop · discovers jewellery → opens category → reads a PDP

Pending

Homepage loads (HTTP 200)

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Category link found in navigation

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Category loads with products

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PDP: price + Add to Cart present

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PDP: description renders

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🖥 Desktop · 1280×800 🎯 Goal: reach a product page ⏱ ~13s journey

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Returning Buyer

Mobile · searches for known product → filters by metal/gemstone → checks cart

Pending

Mobile nav / homepage renders

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Search bar / filter modal functional

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Metal / Gemstone filter applies

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PDP reaches cart CTA

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📱 Mobile · 375×812 🎯 Goal: filter & add to cart ⏱ ~18s journey

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Gift Buyer

Desktop · seeks occasion guidance → inspects shipping & returns → checks packaging

Pending

Homepage / Gift guide navigation

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Occasion / gift filter or link present

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Shipping policy page loads (non-404)

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🖥 Desktop · 1280×800 🎯 Goal: find gift + confirm shipping ⏱ ~14s journey

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High-value Client

Desktop · browses premium PDPs → checks payment options + sizing

Pending

Premium category / shop-all loads

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3 product pages reachable

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Payment method info visible on PDPs

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Sizing guide or size swatch present

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🖥 Desktop · 1440×900 🎯 Goal: verify premium experience ⏱ ~59s journey

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Persona Testing

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